BAKU, Azerbaijan, December 18.​ Media plays a
crucial role in shaping an inclusive society, Vladanka Andreeva,
the United Nations (UN) Resident Coordinator in Azerbaijan, told
Trend on the
sidelines of a seminar on “Promoting the Use of Inclusive Language
in Media” in Baku.


The event was organized jointly by the UN Office in Azerbaijan
and the Ministry of Labor and Social Protection of the
Population.


“This is the first initiative we are carrying out together with
the Ministry of Labor and Social Protection of the Population and
organizations protecting the rights of persons with disabilities. I
hope this will not be the only seminar organized for media
professionals and that you will gain valuable knowledge here,”
Andreyeva said.


She expressed satisfaction with the collaborative efforts to
organize seminars and training sessions for media professionals
alongside the ministry and disability rights organizations.







“We aim to turn words into meaningful action, ensuring that
everyone, regardless of their abilities, has equal access to
services and the opportunity to reach their full potential. How
Azerbaijani society perceives and embraces these individuals is
vital, and that is precisely why the media plays such an
indispensable role.


The media shapes public attitudes and understanding of
inclusivity in profound ways. The words you choose tell the stories
of these individuals, highlight their rights and needs, and
influence not only policymakers but also everyday people. This
helps foster acceptance, supports individuals of all abilities,
including children, and encourages society to stand alongside them.
It is precisely this impact that makes the organization of this
seminar so rewarding,” she added.


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