BAKU, Azerbaijan, August 4. Kazakhstan has
financed hundreds of local business initiatives and increased the
share of domestic products in retail chains as part of efforts to
support local producers.


Since the launch of the "One Village – One Product" project in
2023, 238 entrepreneurs have been selected, with 136 projects
receiving financing totaling 642 million tenge ($1.3 million),
Chairman of the Presidium of the National Chamber of Entrepreneurs
"Atameken" Kanat Sharlapayev said at a government meeting.


"As a result, 116 entrepreneurs were able to equip their
production facilities with modern equipment and create 564 new
jobs. The implementation of the project has contributed to the
development of local businesses and the formation of a sustainable
entrepreneurial environment in the regions," Sharlapayev said, the
press service of Kazakh government reports.


The project is aimed at supporting rural entrepreneurs,
developing local production and creating new opportunities for
businesses outside major urban centers.


Domestic producers are also strengthening their positions in
Kazakhstan’s retail sector. Deputy Chairman of the Board of the
Union of Retail Chains of Kazakhstan Elbegi Abdiev said locally
produced goods account for 81% of shelf space in key categories of
major retail chains.







In particular, the share of Kazakh-made products reaches 87% in
dairy products and 79% in grocery categories. "Of the 20
best-selling products in retail chains, 14 are produced in
Kazakhstan," Abdiev said.


He added that more than 50% of private label products sold by
retail chains are manufactured domestically, providing producers
with guaranteed orders and access to consumers. "For enterprises,
this means a long-term guaranteed order, predictable capacity
utilization and access to shelves without investments in branding
and promotion — we take these costs upon ourselves. For many small
producers, this is the only realistic way to enter the national
market," Abdiev noted.


According to him, retailers have simplified the procedure for
local manufacturers to enter trading networks, reducing it to five
stages, including a trial placement of products in 5-10 stores
before broader distribution. The representative of the retail
sector also noted that cooperation with social-entrepreneurial
corporations through a revolving financing mechanism helped save
consumers 1.5 billion tenge ($3.16 million) in 2025. Meanwhile,
turnover of goods under private labels exceeded 10%.


Prime Minister Olzhas Bektenov said expanding the presence of
domestic products in retail chains remains one of the key
priorities for supporting Kazakh producers. He instructed
government agencies, businesses and the National Chamber of
Entrepreneurs "Atameken" to continue joint efforts to promote
locally manufactured goods on the domestic market.