PASHA Holding continues to support the “Aqrar Fəaliyyətli
Azərbaycan Qadınları” (AFAQ) project, implemented by the Ministry
of Agriculture, with the aim of contributing to the development of
women’s entrepreneurship in agriculture.


The AFAQ project aims to support women engaged in agriculture
and the agricultural value chain in developing their businesses,
enhancing their knowledge and skills, expanding their access to
markets, and creating new employment opportunities. Within the
framework of the project, women farmers receive support in various
areas to expand their business activities and ensure sustainable
development.


The key areas of the project include consulting support,
knowledge and skills development, marketing and sales support, as
well as technical assistance. Particular attention is also paid to
enhancing participants’ knowledge and skills in business,
marketing, and e-commerce.


In addition to encouraging women’s participation in agricultural
entrepreneurship, the AFAQ project contributes to increasing
employment opportunities in rural areas, improving the social
well-being of local communities, and strengthening women’s economic
participation.







The scale of the AFAQ project has expanded significantly over
the years. While 32 women farmers received support within the
project in 2020, this figure reached 110 farmers in 2025,
representing more than a threefold increase compared with the
project’s first year. Meanwhile, according to the results covering
January-September 2026, 76 farmers received material and technical
support, while the farms of 88 women farmers were visited and
assessed. These figures demonstrate the expansion of both the
project’s reach and the range of support opportunities provided to
women farmers over the years.


It should be noted that women’s empowerment is an important
focus of PASHA Holding’s CSR strategy. In this area, PASHA Holding
and its subsidiaries implement various projects, including AFAQ,
“Ana Sahibkar,” “Women Bazaar,” “Support for the Social Development
of Single Mothers,” and other initiatives.