Joint initiative with Azerkhalcha OJSC highlights
women’s empowerment and cultural heritage


“Azercell Telecom” LLC, in partnership with Azerkhalcha OJSC,
has successfully implemented the social initiative “Strength, Woven
Together” (“Minlərlə ilmə, bir güc”), designed to empower women and
strengthen their active participation in society, while also
supporting the preservation and promotion of Azerbaijan’s rich
carpet-weaving heritage.


As part of the initiative, a conceptual carpet was created as a
powerful symbol of women’s solidarity, resilience, and collective
strength. Each thread and knot reflect shared values, unity, and
the meaningful contributions women make to the country’s
socio-cultural development.







The initiative was presented to the public during the
International Carpet Festival, held on May 2–3 in Icherisheher.
Throughout the festival, women participants and public figures
actively engaged with the initiative, contributing directly to the
weaving process. By tying knots on the loom, each participant took
part in creating this unique and symbolic piece of art.


“Azercell Telecom” LLC extends its sincere appreciation to all
the women who joined the initiative and became part of this
collective expression of strength and unity.