To ensure faster and more secure execution of customer service
processes, Bakcell has implemented a biometric verification
solution based on the SİMA technology.


Under the new approach, sales of phone numbers at official sales
points, as well as customer identification during transactions, are
carried out using face recognition technology provided by SİMA.


Biometric verification implemented via SİMA contributes to
further strengthening security and simplifying procedures. At the
same time, thanks to paperless document circulation, service times
are significantly reduced, and the overall customer experience is
optimized.


Bakcell plans to gradually expand the use of digital solutions
across its customer service operations.







About Bakcell:


Bakcell is Azerbaijan’s first and largest private
telecommunications company, serving over three million customers
with high-quality, high-speed services. As one of the largest
investors in the country’s non-oil sector, Bakcell contributes to
Azerbaijan’s sustainable development through AI-based innovative
solutions.


Bakcell is part of NEQSOL Holding, an international group of
companies operating in telecommunications, energy, high-tech, and
construction across various countries.