BAKU, Azerbaijan, July 13. The development of
AI and deepfake technologies could lead to users losing trust in
any content published online, the co-founder and director of
Dharana Digital, and researcher Karen Sutherland, said, Trend's special correspondent
reports.
He made the statement during the panel discussion “Digital
Platforms and Information Safety: Current Challenges and Key
Solutions,” held as part of the 4th Shusha Global Media Forum.
“I think we’ll reach a point where we simply stop believing
everything we see on the internet because we’ll no longer be able
to distinguish truth from fiction,” she said.
According to Sutherland, artificial intelligence significantly
simplifies the performance of many tasks and the analysis of large
volumes of data, but at the same time creates new opportunities for
fraudsters who use deepfakes, fake audio and video recordings, and
other tools to deceive users.
She noted that combating these threats requires a joint effort
by government agencies, digital platforms, and society. According
to her, developing users’ digital literacy, verifying the accuracy
of information, and implementing effective mechanisms for
regulating content created using artificial intelligence are of
particular importance.
Furthermore, Sutherland supported measures to restrict minors’
use of social media, citing Australia’s experience, but emphasized
that bans alone are not enough. In her view, it is important to
create conditions that will encourage face-to-face interaction
among children and adolescents and reduce their dependence on
digital technologies.
